My Mom and I Can't Stop Wearing Pants From the Comfy Brand Gwyneth Paltrow Is "Obsessed" With

Spoiler alert: It’s worth the hype.

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Vuori Clothing

Vuori / InStyle

According to my high school self, my mom and I had incredibly different styles. To me, she “didn’t get it,” when in reality she just had the common sense to leave the hair feathers and flower crowns behind. Fast forward to 2024, it turns out she was a fashionista all along, as now I’m basically a carbon copy of her. While we both rely on stylish essentials like jeans and sky-high pumps, we also never turn down a comfy fashion moment — which is why we’re obsessed with Vuori.

Gwyneth Paltrow


If you haven’t heard of Vuori, it’s the high-quality athleisure brand inspired by Encinitas, California, which is totally in line with our Cali roots. Offering a range of sweatpants, hoodies, leggings, sports bras, and more, there’s something for everyone — including Gwyneth Paltrow who said she’s “obsessed” with the brand’s gear. Kaia Gerber, Elsa Hosk, and Vanessa Hudgens are fans, too, making it an all-around celebrity-loved brand. After seeing how successful Vuori was among A-listers, my mom and I decided to put the brand to the test and — spoiler alert —  it lives up to the hype.    

My mom tested three separate pieces: the Scout jogger, Pose fitted tee, and teddy pullover. First and foremost, she loved how soft everything was. “The pieces fit very comfortably but also make me feel put-together and confident,” she said. She continued to explain that the wide selection of colors and designs is great for customization, saying she “loved” the army green and white combo she went with. My mom even styled her Vuori outfit on a plane ride back from Arizona, plus, she revealed she wears the tee on a weekly basis and doesn’t go over two weeks without reaching for her comfortable joggers. “They truly look and fit so great,” my mom concluded.  

Scout Jogger

Vuori Scout Jogger


Buy on $158

Cozy Teddy Popover

Vuori Cozy Sherpa Popover


Buy on $148

Vuori Possed Fitted Tee

Vuori Pose Fitted Tee


Buy on $58

I can relate to my mom’s top-notch Vuori experience. I opted for the brand’s new Daily Pocket leggings and matching Yosemite longline bra in light blue. I’m typically a small in athletic wear, and the brand’s sizing fit perfectly. It’s not too restricting, letting me lounge comfortably, while still being supportive enough to wear to the gym. The quality is also next level; I never feel like the leggings will rip and, best of all, you can’t see my undies through the material. Bonus points: the pants offer just the right amount of booty-lifting magic. 

Yosemite Longline Bra

Vuori Yosemite Longline Bra


Buy on $64

Daily Pocket Legging

Vuori Daily Pocket Legging


Buy on $98

I also happened to snag a pair of the Kore shorts for my fiancé, which he called “light and dynamic.” “They’re multi-use; good for working out but I’m definitely going to wear these on the plane, too,” he said. This only proves how versatile the brand truly is, no matter your body type, age, or even gender.

But there’s so much more to shop on the Vuori website, including best sellers like the Performance jogger, Halo Performance hoodie 2.0, and Boyfriend short. Check out the below editor-approved options for a little sneak peek.   

Performance Jogger

Vuori Performance Jogger


Buy on $94

Halo Performance Hoodie 2.0

Vuori Halo Performance Hoodie 2.0


Buy on $98

Boyfriend Short

Vuori Boyfriend Short


Buy on $64

Halo Performance Crop Top

Vuori Halo Performance Crop


Buy on $58
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